'The Avengers' Torpedoes 'Battleship' With $55M
for Box-Office Three-Peat
By Todd Cunningham
TheWrap
"
The Avengers" powered to another $55.1 million to
claim its third consecutive box office crown, leaving Universal's pricey sea
saga "
Battleship" in its wake with soggy $25.3
million.
Marvel's star-studded superhero mashup passed "Pirates of the Caribbean: Dean
Man's Chest" to become Disney's highest grossing film of all time. It added $56
million from overseas and now has a worldwide gross of $1.18 billion,
fourth-highest ever.
Also read: 5 Things You Need to Know About 'The Avengers' If You
Don't Read Comic Books
Universal had hoped for more from "Battleship," which had built momentum
coming into its U.S. bow by steaming to $220 million overseas in five weeks.
That will help offset its $209 million production budget, but the disappointing
domestic bow likely ends any talk of a sequel.
"It's disappointing," Nikki Rocco, distribution president for Universal
Pictures, told TheWrap Sunday, "but you have to look at the picture globally,
and from that standpoint, we're OK."
The film added $6.5 million overseas this weekend, to raise its international
total to $226.8 million.
Also Read: 7 Hidden Gems in the Summer Movie Season
"Battleship," which averaged $6,870 per theater from its 3,690 locations,
skewed older, with 55 percent of the audience over 30 years of age. It received
a B CinemaScore from moviegoers, 57 percent of whom were male.
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