Very few producers (let alone directors) can open a movie with just their name above the title, but Jerry Bruckheimer certainly can. It doesn't matter if it's an inspirational family drama such as "Dangerous Minds," an action adventure such as "The Rock," or a blockbuster on the scale of "Armageddon" -- audiences know what they are getting when they see his name before a picture. How does one of Hollywood's biggest titans keep his successful streak going? It's quite simple, actually.

"If I want to see it, I want to make it," he says.

A man never afraid to speak to the press, Bruckheimer is here to promote his latest film, "Glory Road." As enjoyable as the basketball movie is, that's not what anyone really wants to talk about. Not when there are two new "Pirates of the Caribbean" flicks on the horizon.

Bruckheimer has always had a disdain for sequels ("Bad Boys II" being a rare exception), so what made him change his mind this time around?

"The writers always thought of it as a trilogy and when you see the second and third [movie], everything relates back to the first one. It's all tied together," he says. "Characters are now appearing that were talked about in the first movie that you didn't meet. Like the East India Trading Company -- you remember [Captain Jack] has that tattoo? Well, that's a big part of the second and third movie."

More importantly, for everyone hoping to avoid a "Matrix Reloaded" disappointment, does the second movie stand on its own or does it contain a cliff-hanger?

"There is a complete story there, but we certainly do drag you over," Bruckheimer says with a smile.

Bruckheimer also has the Tony Scott thriller "Deja Vu" starring Denzel Washington in the pipeline. The movie will begin production in Louisiana this February and Bruckheimer says, "I think we're going to be one of the first movies back there [since Hurricane Katrina]."

Not to be confined by one medium, Bruckheimer has expanded his empire in recent years to television. With three hit "CSI" shows on the air, is a movie version inevitable?

"We went to them awhile ago, but they didn't want to [do it]," he says. "It could happen."

But only if they can drag him away from developing more TV shows. His company has three more scripts ready for pilots just waiting to be green-lighted. As he says, "We don't quit."

After all he's accomplished in the entertainment arena, does the prolific producer have a dream project he's dying to make?

"We have 40 of them in development," he says. "['Glory Road'] could be one of them -- a small sports movie without a movie star. Those are hard to get made."

But if you know Bruckheimer's Midas touch, that "small sports movie" will be anything but at the box office.