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©AP / Matthew McConaughey
© AP / Matthew McConaughey
Matthew McConaughey to pitch for Lincoln brand

DETROIT (AP) -- Oscar-winning actor Matthew McConaughey is the new spokesman for Ford's luxury Lincoln brand.

Lincoln says McConaughey will appear in a series of TV and digital ads featuring Lincoln's new small SUV, the MKC.

McConaughey has a multiyear contract with the brand.

The actor says in a statement that he's a longtime admirer of Lincoln. In his 2011 movie "The Lincoln Lawyer," McConaughey stars as an attorney who works out of the back of a 1988 Lincoln Town Car.

Copyright 2014 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
Aug 21, 2014 12:07PM
Would like to have seen the Lincoln Lawyer turn into a series of movies based on that character.
Aug 21, 2014 11:52AM
Aug 21, 2014 11:41AM

I like Matt...but I'm only 47...the way I see it I won't be ready for a Lincoln until around 55, a Caddy at 65, and a Buick when I'm ready to give up riding my Harley and start wearing white belts and Velcro can't fault a guy for taking the bucks.

Aug 21, 2014 1:13PM
When you dont make a good product you resort to gimmicks and pitch men to try and sell your crap.  This is typical of Ford to try and move their junk.
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