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Daniel Craig does drag for women's rights film

Movie tough guy Daniel Craig is showing off his feminine side after dressing in drag for a new film supporting women's rights.

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The James Bond star begins the two-minute short as the suave superspy, receiving a lecture from his secret service boss M about gender issues, pay inequality between the sexes, and domestic violence.

He then dons a blonde wig, patterned dress, black tights, high heels and earrings as M -- played by Dame Judi Dench -- reels off a series of harrowing examples of sexism and the poor treatment of women around the world.

The clip, directed by Sam Taylor-Wood, will be shown in theaters in Britain and streamed online to highlight International Women's Day March 11.

"Nowhere Boy" director Taylor-Wood says, "Bond is challenged by M to think about gender inequality, and I hope that the film encourages viewers to do the same."

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