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Poll: Voters Not Influenced by Celebrity Political Endorsements
Feb. 11, 2008
Zogby International was commissioned by MSN to conduct an online survey of 7,649 adults. A sampling of Zogby International's online panel, which is representative of the adult population of the United States, was invited to participate. Slight weights were added for region, party, age, race, religion and gender to more accurately reflect the population.
Poll: When a celebrity endorses a presidential candidate, does it influence your vote?
- Yes, I pay attention to celebrities I respect 3%
- Yes, in a negative way -- I'm less likely to support a candidate who is backed by celebrities 7%
- No, I don't think celebrities have any expertise in politics 49%
- No, but it's still interesting to know who's supporting which 40%
- Don't know / no opinion 1%
The margin of error is +/- 1.1 percentage points
Related feature: Celebrities (try to) rock the vote
